The Ateliers Jean Nouvel, an internationally awarded architecture firm based in Paris, with a reputation for pushing boundaries and creativity. Their website needed to reflect their brand and principles, raising the bar among architecture sites.

Working closely with the AJN team in Paris and from London, we developed a visual style that would be recognised distinctly as AJN. While adding new concepts for filtering, sorting and displaying large amounts of project information that were original and focused on the user experience.

A significant feature of the project involved creating a standalone desktop content management application enabling the AJN staff to collate project data from internal servers and deploy this data as XML to the website, simplifying the process of creating site ready content from existing project data.

Few sites remain largely unchanged for the amount of time this one has, it still receives great interest, a result of solid collaboration with the client, consideration of brand and the aspirational challenges the design and development teams set themselves.

UX/UI Design
Technical Development
Creative Team
Visual Design

Project Duration :19 weeks / 3 stages
Company :Freelance
Position :na

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The World One-On-One Basketball Association (WOOOBA) is the brain child of Daniel Lane from Ohio, now based in London. Daniel provided a brief to create an online real sports social network. Users would be able to arrange peer to peer games, show their courts and organise tournaments. Additionally they would have the opportunity to gain brand sponsorship for their games, courts and themselves earning credits, redeemable through the site. Integration with a mobile application, would also enable users to score their games and obtain rankings at a global and local level.

While seeking venture capital during the projects early stages, a proof of concept prototype site had been built through outsourcing to a software company based in India. After a detailed audit of this site, it was agreed that the final public site would need to be built from scratch in order to create a solution that could be enhanced and expanded in modules. The application was developed in phases allowing for investment to be secured in stages alongside the alpha and beta stages of release.

As the WOOOBA concept is based around the courts and games and their locations, we used the Google Maps API as a platform interface for the application's controls and AJAX frameworks to avoid any delay or resetting of the users experience with the map interface. This created a seamless journey for the user, finding courts, finding players, arranging games and sharing game scores and rating players, all through a single interface.

Project Manager
UX/UI Design
Technical Development
Creative Team

Project Duration :38 weeks / 2 stages
Company :JTI
Position :Technical Director

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The More to Life Foundation is a non-profit educational charity running courses to help individuals access their full potential and make a more powerful contribution to the communities of which they are a part. Largely located in the US but has board members and centres in Europe and South Africa, Australia and New Zealand.

Working with London based brand agency Warp and Woof, the project was to design and build a new website that would enable booking and management of course and schedules, present the MTL trainers and facilitate a community network with forums, blogs, videos and integration with other social media platforms.

As a charitable organisation, MTL had been provided with a dedicated server running Windows Server software. Although the existing site had little server-side functionality, the volunteers managing the site had some experience with Coldfusion, therefore it was preferred that this be used for all server-side scripting.

Warp and Woof were responsible for the site visual design, although as mainly a print brand agency, I advised them on user-experience considerations and variations in design for screen based user interfaces. alongside creating all site functionality and database design.

Project Manager
UX/UI Design
Technical Development
Creative Team

Project Duration :17 weeks / 3 stages
Company :JTI
Position :Technical Director

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Jalipo, was an ambitious project, it's aim to create the first internet service for pay-per-view content. Designed to allow users access to a range of pay-per-view content such as news channels, films and live sport, purchased with Jalipo credits. Jalipo, originally Greengrass Media, had created partnerships with many content providers including the BBC, Al Jazeera, Channel 4 and other major networks, with their proof of concept prototype.

Jalipo's prototype desktop player was only available for the Windows environment and a browser version, requiring codec specific plug-ins. I was approached to deliver a Flash version of the browser player, to negate the need for multiple codecs, that could be distributed for third-party sites and to content providers for secure use on their sites. I recommended developing a platform independent single player to reduce development overheads and deliver a consistent experience to the user. Also enabling the user to switch between the browser and desktop versions while continuing the video stream.

The final product made use of the Flash Media Server for server side management of content. Conversion of C# classes to ActionScript to reduced programming time and cost, thus recouping some of the investment in the Windows desktop version. The cross platform Jalipo player, capable of per second billing for scalability and non-stop playback switching from browser to desktop players, was delivered ahead of schedule and on budget through paired-programming practices.

UX/UI Design
Technical Development

Project Duration :3 weeks
Company :JTI
Position :Technical Director

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Qualcomm, a leading middleware mobile technology provider wished to expand its Plaza product to provide a retail application store for BREW based apps, offering a simple user solution for accessing BREW specific apps and promoting the platform.

Having worked with Fjord UK on previous mobile projects, I was asked to assist Fjord US with this project. Qualcomm's office was on the US west coast, Fjord US office was in New York and I was working from London. Making the time and task management on this project particularly critical. Use of Basecamp's online project collaboration tools greatly minimised potential issues with the time differences and project document collation and distribution.

The prototype was required as proof of concept and allowed stake holders to experience the app store in a beta format on mobile devices, prior to major investment. The main interface was developed in Flash Lite enabling it to be transferred between different devices and demonstrating the app store navigation, purchasing, downloading new BREW applications and the ability to launch applications direct from the app store.

UX/UI Design
Technical Development
Creative Team

Project Duration :5 weeks / 3 stages
Company :JTI
Position :Technical Director

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As part of the British Airways 21st Century campaign, BA wished to produce a CD to be widely distributed at airports, trains stations and other transport hubs, copies attached to covers of various trade and public magazines plus as part of a direct mailing initiative. Having already engaged another agency, BA felt that the content produced did not demonstrate the 21st Century message of the campaign. TMW, BA's London PR agency, approached Perfunktory for a proposal of what was possible using CD media and within the deadline for a pre-booked Royal Mail large scale mail out.

The campaign focussed on the world's first fully-flat beds being used in Club World class on board all BA 747 flights. Our proposal set out to achieve an experience of placing the user on the bed, to highlight and demonstrate the features and benefits of the bed. The concept was expanded to deliver an overall experience to the user of taking a flight, from check-in to take off. An interactive game showed the various pre-arrival check-in options and time saved with each. The an on-board simulation, utilised 360° photography linked to video shorts, to show features of the chair/bed and cabin. The linking of the iPix photography and video contents was a newly developed technology by Perfunktory, extending the use and possibilities with iPix photography.

From initial engagement to delivery of gold discs for reproduction, in multiple formats for each travel class, the project had only 6 weeks to deliver a user experience that met the 21st Century campaign message. BA's marketing division reported it as their best digital project to date, both in terms of meeting difficult deadlines and quality of content. Over 500,000 CD's were distributed and after a the first month there was only one reported issue with the CD, which upon investigation was found to have been caused by use of a computer that fell well below the advertised minimal requirements.

Project Manager
UX/UI Design
Technical Development
Creative Team
Visual Design

Project Duration :6 weeks
Company :Perfunktory Group
Position :Technical Director

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Egg's requirement was to create an html marketing email in a magazine style, to send to their existing customer mailing list. The requirement was for a template email offering a range of products sent on a monthly basis.

The email template was designed with multiple module designs that could be used in combinations dependent on product and information type for each months content. Creating visual weights allowing the receiving customers to build recognition of the various types of offers while adding variety to the email design.

The email was sent using the 24/7 mass mailing service and all links were tracked to give accurate feedback reports on various recipient actions.

Project Manager
UX/UI Design
Technical Development
Creative Team

Project Duration :1 week / 14 repetitions
Company :Perfunktory Group
Position :Technical Director

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Perfunktory Group had secured the rights to broadcast a live web stream of the Essential Festival near Brighton, the UK's premier independent music event. I was responsible for all aspects of the web delivery of both the event website and webcast. To be used as a launch pad for the Group's transition from broadcast film and TV to online media. The project aimed to be the first major live video event streamed specifically for the broadband market as well as dial-up and ISDN users.

We secured Apple and Sony as partners and major sponsors, with these partnerships we were able to rapidly expand the project and promote the event as a global first in live web streamed video.

The project resulted in two six hour slots of live streaming music and interviews over the festival weekend. Live edited on site with an outside broadcast unit, uploaded via dedicated satellite link to London for live encoding, then transferred to the Akamai content delivery network. The streams were then globally accessible live from the dedicated website, siteofsound.co.uk or from apple.com and as pre-recorded streams for viewing as and archive. The event was hugely successful and became one of Apple's highest viewed QuickTime streams and set the standard for live webcasts. The partnerships made continued to grow long after the project, resulting in further large projects.

Project Manager
UX/UI Design
Technical Development
Creative Team

Project Duration :20 weeks / 3 stages
Company :Perfunktory Group
Position :Technical Director

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